Virtuoso Luxe Report 2026: Rovinj Among the World’s Best
5.11.2025
Virtuoso is the world’s leading association, i.e. network of international tourist agencies specialized in the field of high-end and experience travel, whose select group of partners is made up of more than 2000 of the world’s best hotels and resorts, airline companies, tourist agencies and high-end destinations.
In 2021, the Istria Tourist Board has become a “Virtuoso Preferred Partner”, which is in itself a great honour and acknowledgment that Istria, with its high-quality services and experiences, has positioned itself as a highly desirable and attractive destination on the world stage, while the Istrian holders of the title “Virtuoso Partner Hotel” are Maistra hotels Monte Mulini Adults Exclusive and Grand Park Hotel Rovinj along with Meneghetti Wine Hotel & Winery and San Canzian Hotel & Residences.
Virtuoso Luxe Report represents the definitive guide into key trends and insights in the field of high-end travel for the coming year. The guide is compiled as an annual issue based on research by members of the Virtuoso global network – travel agencies and their travel consultants, recognised as the most influential trendsetters for high-end travel.
In the issue which showcases the top travel trends for 2026, Croatia is placed among the TOP 5 most popular destinations for high-end travel.
“This fantastic acknowledgement is a true reflection of your passion, hard work and dedication – you are the ones who proudly carry the Croatian name to the top of Virtuoso’s network. We are truly delighted with this achievement, but more than that, excited for what awaits us in 2026”, said Miguelina Cespedes, leading partner manager, while congratulating Virtuoso’s Croatian members.
Virtuoso Luxe Report 2026 offers and insight into the trends of the most influential global travellers – the clients of the Virtuoso network. More than 2400 professionals from more than 50 countries, representing agencies partnered with Virtuoso, has contributed with their wide array of knowledge, professional experience and insight, gathered while working with clients, to the compiling of a report which summarises travel trends and preferences in the year to come. The high placement within this leading global network for high-end travel is a remarkable achievement for Croatia, Istria and all the members of this prestigious association.
“The fact that Croatian has been listed among the TOP 5 most popular destinations of 2026, which are selected by enthusiasts of travel at the highest level of service from all around the world fits perfectly with our development path focused on raising the quality of Istria as a destination aimed at so called high-net-worth individuals (HNWI), i.e. travellers with higher spending power, raising the level of spending per visitor, and bolstering the creation of unforgettable experiences on our peninsula, especially during the period of pre-season and post-season “, emphasized the director of the Istria Tourist Board, Denis Ivošević, upon receiving the excellent news.
In the new issue of the Virtuoso Luxe Report, Croatia has also been selected among the TOP 10 destination for solo travellers, and as the most popular honeymoon destination.
